Thursday, May 21, 2020

Anorexia Case Study Jess Essay - 1488 Words

Case Study 130 You are a nurse on an inpatient psychiatric unit. J.M., a 23-year-old woman, was admitted to the psychiatric unit last night after assessment and treatment at a local hospital emergency department (ED) for â€Å"blacking out at school.† She has been given a preliminary diagnosis of anorexia nervosa. As you begin to assess her, you notice that she has very loose clothing, she is wrapped in a blanket, and her extremities are very thin. She tells you, â€Å"I dont know why Im here. Theyre making a big deal about nothing.† She appears to be extremely thin and pale, with dry and brittle hair, which is very thin and patchy, and she constantly complains about being cold. As you ask questions pertaining to weight and nutrition, she†¦show more content†¦Hiding food, self induce vomiting, use of laxatives or diuretics, question #2, purging 6. What common family dynamics are associated with anorexia nervosa? In the theory of the family as a system, psychosomatic symptoms, including anorexia nervosa, are reinforced in an effort to avoid spousal conflict. Parents deny marital conflict by defining sick child as family problem. Unhealthy family environment: members strive at all cost to maintain appearance. Control. Passive father, domineering mother, overly dependent child, perfectionism- child feels that she must satisfy standards. he child eventually begins to feel helpless and ambivalent toward the parents. In adolescence, these distorted eating patterns may represent a rebellion against the parents, viewed by the child as a means of gaining and remaining in control. The symptoms are often triggered by a stressor that the adolescent perceives as a loss of control in some aspect of his or her life. You review her admission laboratory studies. An ECG has also been ordered. Admission Lab Work Sodium 135 mEq/L Potassium 3.4 mEq/L Chloride 99 mEq/L BUN 18 mg/dL Creatinine 1.0 mg/dL Hemoglobin 11 g/dL 7. Which lab results might be of concern at this time? Explain your answers. Hypokalemia is a problem. Depression, low blood pressure, dysrhythmias, weakness, and fatigue. She is at risk for falls, depression, over feed reaction, delirium, and if it goes too low, cardiac arrest. Hemoglobin is low, soShow MoreRelatedBulemia in a 17 Year Old Girl 2028 Words   |  9 Pagesin the case study of a 17 year old girl called Jess. Jess has bulimia Jess also surfered from anorexia and she was hospitalised after her weight dropped to 6.5 stone. Jess is unsure what age she became a bulimic. Karen, Jess’s mother who is also bulimic is concerned about Jess’s Physical health and had her reviewed by a gastroenterologist. Her consultant has noticed jess is presenting with downy hair on her arms and believes this is an indication of anorexia. To fully understand Jess’s case the conditionRead MoreIs There Pressure On Girls To Have Perfect Bodies. From1826 Words   |  8 Pagespills, herbal diets, herbal cleanses, diet drinks, body wraps, waist trainers, enemas, ab challenges and weight loss spas to help women lose weight. Close to 5 percent of U.S teenage girls and young adults suffer from some form of eating disorder- anorexia, bulimia or binge eating- with some estimates placing that figure at more than twice that rate. (Today Books 3) Women get hair extensions, wigs, dyes, cuts and blow dries all in the name of beauty. Women young and old have to confirm to what societyRead MoreMarasco 10. . Depression. By. Mary Katherine Marasco. Ms.3212 Words   |  13 PagesPhysiology H 23 February 2016 Depression Depression- the most diagnosed mental illness in the world- is also the most misunderstood. Depression?a sad or discontented mood?can leave a person feeling lethargic, unmotivated, or hopeless, and in some cases ? contemplate suicide. Unfortunately, depression usually begins as high levels of anxiety and with exposure to trauma in children. Higher levels of anxiety or exposure to stress-inducing and traumatic situations as a child could mean an increased risk

Wednesday, May 6, 2020

Pro Life And Are Most Republicans Pro Choice - 1637 Words

Alexandra Lopez Research Methods: TTR 12:35-1:50 November 1, 2016 Dr. Vega Research Design Proposal Are most republicans pro-life and are most democrats pro-choice? The meaning of pro-life is the concept a person believes that abortion is wrong and everyone no matter how big or small has the right to live. While the meaning of pro-choice is the concept a person believes that abortion should be legal and a private decision between a woman and her physician. Many individuals have the belief that â€Å"tradionialists† republicans are pro-life and â€Å"modernists† democratics are pro- choice. What if that is not the case? In this research that I am conducting I am observing and questioning this popular opinion to see if this is true or false. This is an important First, I must make an observation on the criteria many believe the definition of both parties. According to the encyclopedia Britannica the criteria for being a republican, â€Å"The Republicans advocate reduced taxes as a means of stimulating the economy and advancing individual economic freedom. They tend to oppose extensive government regulation of the economy, government-funded social programs, affirmative action, and policies aimed at strengthening the rights of workers. Many Republicans, though not all, favor increased government regulation of the private, noneconomic lives of citizens in some areas, such as abortion, though most Republicans also strongly oppose gun-control legislation. Republicans are more likely thanShow MoreRelatedCivil Court Case Of Roe V. Wade1332 Words   |  6 Pagesone of the most controversial topics of America fought between two sides since the 1800s. It was not until the 1973 Supreme Court case of Roe v. Wade, that the two sides that are known toda y as Pro-Choice and Pro-Life emerged as the names of the people fighting for each of their thoughts and beliefs. Why does any battle, fight, or war start? Well, because two sides cannot get what they each want. One wants freedom of choice and the other wants the baby’s life to matter more than the choice of terminationRead MoreAbortion : Abortion And Abortion Essay921 Words   |  4 PagesResearch Paper: Abortion Laws The topic of abortion is a widely debated and very heated topic in Texas. The Republican party’s platform supports family values and are completely against abortion under any circumstances, including abortifacients. The Democrat party’s platform supports the rights for women to make choices about their own bodies. They support abortifacients and a person’s right to have an abortion. There is also a large percentage of those that are in the middle in that they believeRead MorePersuasive Essay On Abortion1575 Words   |  7 Pagesdecision for herself at that specific instance in her life, described in the personal testimony above (Jones, 2014, p. e1). The recent attacks on women’s reproductive rights by the Republican Party, although grounded in â€Å"protecting life,† seems to prioritize stripping women of choices rather than eliminating causes of abortion. Analyzing the discrepancies between the goals and actions of recent pro-life policies in Repu blicanism evidences that the pro-life movement is centered less around reducing the needRead MoreThe Democratic Party And The Republican Party s Stances On Abortion Essay1268 Words   |  6 Pages Political Parties To what extent are the Democratic party and the Republican party’s stances on abortion different, and how is this seen in the 2016 party platforms? Abortion is a major political issue where both the Democratic and Republican parties have very different beliefs.The Democratic party believes strongly in pro-choice, whereas the Republican party believes in pro-life. This is, in part, because of the beliefs of the American people and is one of the major issues that determine how theRead MoreAbortion Is A Never Ending Debate1094 Words   |  5 PagesAmir Azarvana Pols 1101 July 2nd 2015 Abortion. The tittle of the article I will be analyzing is â€Å"republicans seek to put abortion on the front burner in 2016†. The article was published in U.S. News and World Report, written by Tierney Sneed. Abortion is a never ending debate, it is one of the most common medical procedures performed in the United States each year. Abortion is also one of the most debated topics of all time, it is a never ending debate of whether it should be legal for women toRead MoreThe Modern Pro Life : A Normative Critique1615 Words   |  7 PagesTruly Life? The Modern Pro Life : A Normative Critique. The United States pro-life movement is a social and political movement in the United States opposing on moral or sectarian grounds elective abortion and usually supporting its legal prohibition or restriction. Advocates generally argue that human life begins at conception and that the human fetus is a person and therefore has a right to life. The pro-life movement includes a variety of organizations, with no single centralized decision-makingRead MoreEssay on The Democrats and The Republicans: On The Issues1684 Words   |  7 Pagesparties such as Republicans, on the right, and Democrats, on the left side. These two political parties show philosophical differences through their viewpoints on major topics such as the economy, separation of church and state, abortion, and gun control. Concerning the debate on our economy, republicans generally believe strongly in the power of a free market system, reduced income tax rate, more spending from the people, and less spending from the government. The Republican Party wants the taxRead MoreEssay on Should Abortion Be Determined by the State or the Mother?1414 Words   |  6 PagesHomework #2: History and overview of the Policy Issue Should Abortion be determined by the State or Mother? Abortion has been one of the most controversial topics in America. Abortion is defined as the deliberate termination of a human pregnancy, most often performed in the first 20 weeks of the pregnancy. Abortion is when the pregnancy is ended to prevent child birth. The pregnancy is taken out of the uterus of the women by medical abortion which involves taking medicines toRead MoreDonald Trump : The Top Republican Candidates978 Words   |  4 PagesDonald Trump is one the top Republican candidates who is running. He is very famous for his various TV shows and earning his wealth through his massive real estate business. Donald Trump is very different, compared to Hillary Clinton and even to the other Republican candidates, because he will tell you how it is, and he will not sugar coat anything. He is what most would call â€Å"brutally honest.† The policies and views he has on certain things are positive and negative. One of Trumps biggest challengesRead MorePolitical Opinions on Abortion Essays1223 Words   |  5 PagesAbortion is one of the most hotly contested social issue’s in American politics. It has been used as a political tool by the Republicans (conservative Right) to mobilize its opponents as a strong voting block within the party. On the other side, the Democrats (liberal Left) has use their pro-choice stance ove r the issue to mobilize women voters, along with other proponents who believe that abortion should be a viable option for pregnant women. It is in this context in which the political debate of

Middle passage of slavery Free Essays

One of the dark periods of the world’s history is the trading and exploitation of black slaves. The economic expansion in Europe and America through agricultural lands brought a growing demand for labor hands. European traders seized the opportunity by supplying Africans to be sold as slaves. We will write a custom essay sample on Middle passage of slavery or any similar topic only for you Order Now Sources included Kongo and Ndongo (which now became Angola) and Senegal, although major trading took place ion the Atlantic Coast of Africa. As demands for slaves increased, trading spread in Eastern Africa (Perry 227).   Nowhere can one find a more profitable business than slave-trading during these period, which remarkably spanned for about four centuries (15th to 19th century) of continuous trading, estimated to reach about 20 million slaves (Ferguson and Bruun 569). At the height of trading during the 17th to 18th century, a trader who sold one male slave is guaranteed to make more than enough a year’s earnings. In England, a trader can even gain respectability since its society saw nothing wrong with this kind of business and was not regarded as illegal. It is not surprising therefore that many Europeans were lured by the promise of making a big fortune out of slave trading, to the detriment of Africans who were taken captive. The desire to make a sizeable amount of money and the insensibility of land owners had blinded them to see that these Africans were fellow human beings and should be treated humanely. A significant aspect of the entire process involved partnering with Africans. While it is shocking to see how one race could brutally treat another, it is more startling to see how a fellow African could exploit its own kind. Fellow Africans play a key role in helping European traders to succeed. They are responsible for the capture of their own countrymen, snatching and detaining them to a slave factory located at the western coast of Africa (Hibbert 127). Many do not reach the coast, since they could not survive being forced to march as far as 1,000 miles chained and with little food. Those who do were forcibly held in the factory, where working conditions were deplorable and food was scarce. Detention could range from a number of weeks to a year. These African human smugglers would exchange their ‘goods’ for guns, fabrics, metal products for weapons and farm tools, beads, or even cowry shells and other insignificant items brought by their European counterpart (Perry 2 29). Slave trading then became a lucrative business. There were written accounts of the horrific conditions with which captured Africans were subjected to. One captive slave named Olaudah Equiano vividly described through his own experience, the ordeal of many African slaves (Winds of Revolution 123). For this reason, some slaves had come to regard death a blissful way of ending the hardship. From the onset of their captivity to the point of slavery, slaves were deprived of any right to choose for themselves. Slaves were regarded more as a piece of property than a worker. Men, women, or children, common or of noble descent, all were taken captive for selling. Their ‘fate’ totally depended on the hands of their captors and ‘owners’ (Ferguson and Bruun 569-590). I. The Slave-Trade Route and The Middle Passage The course of trading by the Europeans involved different stages. The Middle Passage was usually associated with the trans-Atlantic shipment of human cargoes either to the Americas or the Caribbean. Strictly speaking however, the term was used to describe the second of a three-part stage of a trading process which includes the transportation of captured Africans. This also meant that traders are able to make a big size of income since every stage is able to produce a large amount of profit. The first part starts with the Europeans carrying goods to Africa that will be used to trade-in for the African slaves. Upon completion of negotiations, the now empty vessel is now replenished with purchased humans. The Middle Passage or otherwise known as the â€Å"middle† leg then begins — the second part of the trading route. This voyage would often take two to three months before reaching America or other destinations in Europe. During bad weathers, the trip could stretch as long as four months. Those who survive the trip were sold and the huge profit was used to purchase products such as sugar. The traders will make another huge profit, as they sell these goods in their return trip to Europe, the last part of the voyage (Winds of Revolution 122). II.  Ã‚  Ã‚  Ã‚  Ã‚   Conditions During the Voyage Those taken to the slave ships were treated worse than animals. The decks were cramped and did not leave much room for standing. Men and women in shackles were packed closely. They were required to lie on their backs, with their heads on another slave’s leg. Such a horrible position caused them to lie down on human discharges of another’s feces, urine, and at times even blood all throughout the passage. The air was putrid for breathing. Consequently, such poor conditions in cargo ships led to the rapid spread of diseases that took the life of many these people. Those who died were thrown overboard to keep sickness from spreading further. In order to control any rebellion, the crew often resorted to cruelty. Women were often abused sexually. The poor physical conditions within the ship, the lack of food, the cruelty of their captors, and the uncertainty of the future caused others to attempt suicide. Traders however, would want as much as each slaves to survive, simply for profit’s sake. When a slave attempts to commit suicide through self-imposed starvation, the method of force-feeding was used.   Others sought death by jumping off the ship. If it is of any consolation, members of the crew’s ship were treated just a little better than the slaves. Others also experienced being severely beaten by their captain. One account even records of a crew who sought his watery death than continue the agony of being repeatedly beaten (Winds of Revolution 124-129). III.  Ã‚  Ã‚  Ã‚  Ã‚   Reason for Choosing Africans as Slaves When Spain and Portugal took off plans for exploration, it ended in human exploitation. As they reached and colonized parts of the Americas, Native Americans proved extremely difficult for forced labor since they were unaccustomed to agricultural work. They also exhibited poor resistance to Old World diseases. Their familiarity of the surroundings made it extremely difficult for the Europeans to prevent them from escaping. Meanwhile, a small portion of Africans slavery was already being practiced in its outposts in Africa. Europeans had taken the idea from an African practice of enslaving war prisoners.   African characteristics were also observed to be a lot better: Africans were found to be more useful and stronger than the Native Americans. Since they were used to a hotter climate and agricultural work, Africans did not easily fell prey to European diseases. All these factors caused Europeans to rely more on Africans for slavery. IV.  Ã‚  Ã‚  Ã‚  Ã‚   Conclusion The practice was deeply rooted in greed. Actions to counter slavery met with great resistance and were relatively slow. It even tore America apart during a bitter civil war. The dispute concerning slavery continued for many generations between those who are for or against it. England passed the abolition of slavery in 1833 and anyone caught violating the law was fined as much as â‚ ¤ 20 million (Checkland 341). Other European nations also followed suit. Towards its abolition, great damage was already done on the economic, political, and social aspects of Africa. Since wealth was concentrated on slave-trading and possessed only by a few hands; acquired wealth was not used for the development of the land to benefit its entire society. Africa lost much of their human wealth and for four hundred years, suffered the consequences — losing potential leaders and good laborers for its own advancement. Those transported became alienated from their culture of origin (Perry 231). As for the following generations of those people who were transported, the struggle still continuous for people of color even thousands of years after the abolition of slave trading in America and the Western countries. Many still feel the sting of living from the taint of stereotyping created by the past. It left a legacy of racism present in some parts of society today. Although the practice should remain buried in the past, looking back on this bitter history should keep aflame all efforts to prevent it from recurring again. Traders before referred to it as a necessary evil. However, no amount of reason should be sufficient enough to allow anyone to exploit or even look down on its fellow human being. Works Cited: Checkland, S.G. The Rise of Industrial Society in England, 1815-1885. Great Britain: Longman, 1964. Cowell, Alan. Killing the Wizards. New York: Simon Schuster, 1992. Ferguson, Wallace, and Geoffrey Bruun. A Survey of European Civilization 3rd ed. USA: The Riverside Press, 1958). Hibbert, Cristopher. Africa Explored: Europeans in the Dark Continent (1769-1889). London: Penguin Books Ltd., 1982. Perry, Marvin. Unfinished Journey: A World History. USA: Houghton Mifflin Company, 1983. Winds of Revolution AD 1700-1800. USA: Time-Life Books, 1991. How to cite Middle passage of slavery, Essay examples

Sunday, April 26, 2020

Student Athlete free essay sample

â€Å"Student† Athlete! Participation in college athletics is a fun and enriching experience for many students. In fact, thousands of student athletes participate in athletic games each year, and thousands receive scholarships to do so. However, the life of an athlete in college is not as great as it seems. Most coaches emphasize on the â€Å"student† part of student athlete; however, they make it very complicated to actually commit to being a student. With a the massive amounts of time put into your sport, its often impossible to perform adequately as a student. I believe that student-athletes should be given extra time to do their homework. If professors were to give student athletes an extra time on all their assignments, it would make it a lot easier for student athletes to graduate from college. It would also allow the student athlete to perform better at their sport because they wouldn’t be so stressed out with all the work that comes with being a college student. We will write a custom essay sample on Student Athlete or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The whole reason for college is to get a better education. Student athletes must learn to manage their time so they can succeed in college, so they can get a good job, and live a successful life. Academic success is critical for student-athletes. According to a study done by the NCAA, student-athletes graduate at significantly lower rates than average university students. (//) Very few student-athletes go onto professional sports careers. Students who drop out of college lose valuable skills for their adult lives, and more than likely makes less money than college graduates. Not every college athlete has considered a life outside of sports, as statistics show that graduation rates among certain athletes are shockingly low. Think Progress reported that out of the 65 teams that played in March Madness 2005, 43 of them would not have qualified if there was a 50% graduation rate requirement. Meaning, a large number of the players participating in March Madness will not actually graduate. . All student athletes have to abide by the rules set up by the NCAA. This organization http://www. usnews. com/opinion/articles/2010/03/15/ncaa-should-bar-low-graduation-rate-schools-from-march-madness http://www.ncaa.org/about/resources/research/graduation-rates

Wednesday, March 18, 2020

An Introduction to Puritanism

An Introduction to Puritanism Puritanism was a religious  reformation movement  that began in England in the late 1500s. Its initial goal was to remove any remaining links to Catholicism within the  Church of England (Anglican Church) after its separation from the Catholic Church. To do this, Puritans sought to change the structure and ceremonies of the church. They also wanted broader lifestyle changes in England to align with their strong moral beliefs. Some Puritans emigrated to the New World and established colonies built around churches that fit these beliefs.  Puritanism had a broad impact on England’s religious laws as well as the founding and development of the colonies in America. Beliefs Some Puritans believed in total separation from the Church of England, while others simply sought reform, wishing to remain a part of the church. Uniting these two factions was the belief that the church should not have any rituals or ceremonies not found in the Bible. They believed that the government should enforce morals and punish behavior such as drunkenness and swearing. Puritans, however, did believe in religious freedom and generally respected the differences in belief systems of those outside the Church of England.   Some of the major disputes between the Puritans and the Anglican church regarded the Puritan beliefs that priests should not wear vestments (clerical clothing), that ministers should actively spread the word of God, and that the church hierarchy (of bishops, archbishops, etc.) should be replaced with a committee of elders.   Regarding their personal relationships with God, Puritans believed that salvation was entirely up to God and that God had chosen only a select few to be saved, yet no one could know if they were among this group. They also believed that each person should have a personal covenant with God. The Puritans were influenced by  Calvinism and adopted its beliefs in predestination and the sinful nature of man. Puritans believed that all people must live by the Bible and should have a deep familiarity with the text. To achieve this, Puritans placed a strong emphasis on literacy and education.   Puritans in England Puritanism first emerged in the 16th and 17th centuries in England as a movement to remove all vestiges of Catholicism from the Anglican Church. The Anglican Church first separated from Catholicism in 1534, but when Queen Mary took the throne in 1553, she reverted it to Catholicism. Under Mary, many Puritans faced exile. This threat, combined with the increasing prevalence of Calvinism, which provided writings that supported their viewpoint, further strengthened Puritan beliefs. In 1558, Queen Elizabeth  I took the throne and re-established the separation from Catholicism, but not thoroughly enough for the Puritans. The group rebelled and, as a result, were prosecuted for refusing to abide by laws that required specific religious practices. This was one factor that led to the eruption of the English civil war between the Parliamentarians and the Royalists in 1642, fought in part over religious freedom.   Puritans in America   In 1608, some Puritans moved from England to Holland, where, in 1620, they boarded the Mayflower to Massachusetts, where they would establish Plymouth Colony. In 1628, another group of Puritans founded the Massachusetts Bay Colony. Puritans eventually spread throughout New England, establishing new self-governing churches. In order to become a full member of the church, seekers were required to give testimony of a personal relationship with God. Only those who could demonstrate a godly lifestyle were permitted to join.   The witch trials of the late 1600s in places like Salem, Massachusetts, were run by the Puritans and fueled by their religious and moral beliefs. But as the 17th century wore on, the cultural strength of the Puritans gradually waned. As the first generation of immigrants died out, their children and grandchildren became less connected with the church. By 1689, the majority of New Englanders thought of themselves as Protestants rather than Puritans, though many of them were just as sharply opposed to Catholicism.   As the religious movement in America eventually fractured into many groups (such as Quakers, Baptists, Methodists, and more), Puritanism became more of an underlying philosophy than a religion. It evolved into a way of life focused on self-reliance, moral sturdiness, tenacity, political isolationism, and excess-free living. These beliefs gradually evolved into a secular lifestyle that was (and sometimes is) thought of as a distinctly New England mentality.

Monday, March 2, 2020

Topic Clusters What They Are (And How They Can Boost Your Traffic)

Topic Clusters What They Are (And How They Can Boost Your Traffic) What do you think when you hear â€Å"topic clusters†? Your initial thought might not be â€Å"the future of SEO and content strategy.† That’s okay. It’s probably not the first thought your competition has, either. And that’s where the opportunity lies for you and your brand. In this post, we’re going to cover exactly what topic clusters are and how you can leverage them for your brand. A few key benefits here include: Higher rankings, traffic, and conversions. Greater authority with your audience. Improving the results from every piece of content you publish around a given topic. It’s time to take your  content strategy and keyword research  to the next level. What Are Topic Clusters (And How Can They Boost Your Traffic)?Download Your Free Topic Cluster Keyword Research Template Building effective topic clusters requires careful planning and thoughtful execution. With so many different moving pieces in the process from idea to implementation, you’ll likely find yourself looking for help along the way. With these free templates, you’ll be able to create everything you’ll need with ease. Download this bundle now and you’ll get: A Topic Cluster Keyword Research Template to store your topical ideas and keyword data. A  Marketing Calendar Template to plan out all your content. A Latent Semantic Indexing Infographic explaining how to use secondary keywords to create content that thoroughly covers a complete topic. Grab your freebies quick, and then let’s get down to learning. What Are Topic Clusters? A topic cluster is a group of interlinked web pages. They’re built around one piece of pillar content targeting a broad topic, linked to several related but more narrowly-focused pages. Seem complicated? It’s more simple than it sounds. Here’s a visual guide to what a topical content cluster might look like: For further explanation, watch this excellent brief video from Hubspot: Why Are Topic Clusters Important? Once upon a time, marketers could win by targeting a single keyword per page. Now, targeting entire topics is the key to success. There are a few primary reasons for this: Personalized search has made keyword rankings more fluid. Since Google tailors search results to individual users, keyword ranking positions are harder to calculate across the board. Search engines are better at understanding semantically related concepts. Advanced search algorithms are now better at understanding when multiple search terms are actually about the same thing. This means a piece of content targeting one keyword may rank for several other related terms. Google (and other search engines) want to provide users with authoritative and trustworthy results. One way to show your authority to people and bots alike is to consistently create useful and accurate content around a topic, rather than one-off pieces targeted to particular keywords. Here's why (and how) you should target topics over keywords:Collectively, this means sites that feature multiple pieces of content thoroughly addressing a given topic will generally outperform those with fewer, less authoritative pieces. As a result, the implications of this for marketers are clear. You need to be focusing on the big picture (and that means thinking topics). The benefits to this approach are numerous, too. Here are just a few: They keep audiences on your site. If you have tons of content related to your visitor’s interests, they’ll be more likely to stick around (and potentially purchase from you). When one piece does well, every interlinked page does better, too. Creating content around a topic often improves the search rankings of other similar content that’s already on your site. In some cases, this can lead to owning multiple SERP positions for a single keyword. They help bring in more traffic. As a result of increased rankings, you’ll bring in more visitors. And as we’ve established, they’ll be more likely to stick around on-site. This builds a positive feedback loop of increasing traffic and conversions. Sounds too good to ignore, right? That’s because it is (and fortunately, we’re here to show you how to achieve these benefits yourself). Recommended Reading: The Most Massive SEO Copywriting Guide That Will Make Your Traffic Soar What Do Real-World Topic Clusters Look Like? It’s easier to emulate something you can actually see, right? So, let’s take a look at two examples of sites applying this principle so you can learn from their approach. Example 1: Jeff Goins Guide to SEO Jeff Goins is a highly successful writer and marketer who understands how to present content in a way readers and search engines love. His beginners guide to SEO is a great example of this. First, we’ll look at the URL of his pillar content. It’s targeting a nice, broad topic (SEO guide): The body content is crisp, concise, and well-written. It summarizes the main topic and touches on some basic high-level questions a reader might have: Then, at the bottom, he has internal links to several pieces of related content targeting narrowly-defined subtopics around his pillar content: Each of these pieces of sub-content is internally linked to one another, too: Example 2: Moz Beginners Guide to Content Strategy The Moz brand is synonymous with search engine optimization and content marketing itself. They’ve spent years establishing themselves as a leading industry authority. So, it’s no surprise to see them utilizing topic clusters effectively on their site. Take a look at their Beginner’s Guide to Content Strategy. It’s similar to the example from Jeff Goins above. Instead of being a series of interconnected blog posts, though, it’s built with a collection of pages directly on their website. The first page targets a simple question: â€Å"What is content marketing?† That’s a common query. Using Moz’s own Keyword Explorer, it looks like it gets a decent amount of search volume: The page is comprehensive (over 2,000 words- while word count doesn’t matter too much, it does indicate this is an in-depth piece). It also links to other relevant pages that help answer the searcher’s question: Near the bottom, each page in the guide makes it easy to navigate to the next one (the internal link in the button also shows search engines that each of these pieces are related): At the very bottom, you can easily access every chapter in the guide. Again, those internal links help show search engines these are all connected, with topically relevant keywords on each page covering an entire subject (content marketing): If you read the title of each chapter, you’ll notice each one tackles a different piece of one core topic. Many of those pieces also ranks well in organic search. Here’s an example of a search for â€Å"content ideation† (which is chapter 5): This illustrates a clear benefit to building dense topic clusters: when one piece succeeds, it pulls up the rest of the cluster with it. When one piece in a topic cluster succeeds, it pulls up the rest of the cluster with it.Getting Started: Selecting Topics Let’s get down to business and figure out how you can build topic clusters yourself. The first step is to identify topics that are relevant to your brand and audience. These could include: Problems your audience faces. What do your potential customers need help getting done? What you want to be known for. What topics do you want to be the Internet's top authority on? Things people use your products for. What do customers buy your product to accomplish? These are a few simple examples. Brainstorm Topics Like a Genius If you need to generate tons of ideas fast, try our simple three-step brainstorming process. Here’s how it works: Gather your team and spend ten minutes writing down as many ideas as you can think. Don’t worry if those ideas are good (yet). Just get them out there. Spend another ten minutes scoring those ideas. Nominate one team member to gather everyone’s responses and read them aloud (while keeping the original contributor anonymous). Then, have everyone on your team rate each idea on a three-point scale. 3’s are awesome ideas you need to act on, 2’s are okay (but need some work), and 1’s are duds. Spend the final ten minutes of your meeting narrowing down unanimous 3’s. These are your very best ideas and the ones that should get top priority for consideration. This process will consistently yield tons of great topics in a short amount of time. Recommended Reading: The Best 30-Minute Content Marketing Brainstorming Process Next, Start Doing Keyword Research If we’re targeting topics, does that mean keywords no longer matter? Not at all. Keywords remain as important as ever. When it comes to building out topic clusters though, the key is to create multiple pieces of content with different keyword phrases that all revolve around one central theme. To do that, we’ll need to select a core keyword topic for our pillar content, and several related terms for other pieces of supporting content.

Saturday, February 15, 2020

Role of genetics in childhood obesity Research Paper

Role of genetics in childhood obesity - Research Paper Example This essay "Role of genetics in childhood obesity" outlines if the children of obese parents are susceptible to obesity. Even in old times, when the science of genetics did not exist, it was a common knowledge that children inherited many things from their parents, families and ancestors like the color of their hair, the color of the eyes, height, physique and many other things. In the light of this common observation, it would not be wrong to conclude that like the color of their eyes, color of their hair, height, children also inherit a strain for obesity from their parents and families. The more recent scientific studies in the field of genetics have further established that like many other health problems and attributes, obesity in children could also be attributed to a genetic or in other words hereditary link (Smith 1). A recent scientific research which happened to be based on a close collaboration between many related studies has found out that obesity also tends to have a ge netic component. Till a few decades ago, it was strongly believed that people or families who had faulty lifestyles and unhealthy dietary preferences were more likely to get obese. However, this study and many other such studies are forcefully pointing towards the fact that childhood obesity may not be the result of defective lifestyles, but rather a defective gene or genes. Even if people with faulty lifestyles are more prone to obesity, it may that a particular gene in their genetic makeup may be pushing them to stick to unhealthy diet and lifestyles.